Redolence Bakery and Baking School

⏰{48 hours left} This is EVERYTHING your cake business needs to shine(and more)

My last email talked about what's inside GCCM, now with just 48 hours left, I want to answer some questions I got about GCCM! Please read my previous email to know what's inside GCCM. Reader, I didn’t create this program to just teach you baking. I created it to solve everything I wish someone had shown me when I was starting out. Every pain point. Every mistake. Every question that made me feel stuck and overwhelmed. And today? It’s helped 500+ students move from “I’m not sure I can do this”...

about 5 hours ago • 3 min read

⏰{Last 3 Days}This isn’t just premium cakes. It’s your entire cake biz, solved.

My last email talked about how your cakes CAN improve even when you don't have enough orders, today I am sharing exactly what's inside GCCM. Reader, I want to be real with you… When most bakers think about growing their business, they imagine they need to just “level up” their cake finish. But the truth is? That’s just one piece of the puzzle. You’re probably dealing with SO much more, like: 😵 “How do I even start offering tiered cakes? I don't know how much each layer should weigh and how to...

1 day ago • 2 min read

JUST IN: You don’t need more clients to get better

My last email helped you see what makes my cake mastery method different, today I want to tak about feeling like you can't improve because you don't have enough cakes to practice one! Have you ever thought this Reader? 👉 “I want to improve my cakes. I know something’s missing. But I don’t have enough orders to practice.” 👉 “I feel stuck in this weird middle place—my cakes look okay, but they don’t feel premium.” 👉 “I know I need to stand out, but nothing I’m doing is really working.” If...

2 days ago • 2 min read

[REAL TALK] Still unsure if GCCM is “worth it”?

My last email talked about the real reason Gourmet Celebration Cakes Masterclass is retiring, today I want to address ANY and all questions you might have about GCCM being worth it or not! Hey Reader Few days ago I announced that the final round EVER of my signature Gourmet Celebration Cakes Masterclass is officially OPEN... and today, I’m sliding back in because I know some of you are sitting there thinking: “But I’ve already done other baking courses.” “But this is online - will you even...

4 days ago • 2 min read

Chocolate cupcakes topped with colorful sprinkles.

The messy truth about homemade cake biz in 2025

My last email showed you how my students increased profits by doing the opposite of what most bakers are told, this email talks about what you REALLY need to run a cake biz in 2025. Can we talk about what the cake business really looks like in 2025, Reader ? Because last week I spoke to a home baker who was trying to juggle: 🎂 A custom cake order 📦 Last-minute flavour changes in DMs (and a very picky customer in terms of design) 💬 Personal stuff (her kid's birthday) 🤯 And pricing that still...

19 days ago • 2 min read

A two-year-old's birthday cake is decorated.

The #1 thing keeping your cakes from standing out

My last email marked the end of our amazing 10 year birthday celebration, this one has another announcement + how my students increased profits by doing the opposite of what most bakers are told I know I'm sending an email after weeks now! Terrible viral fever- what can I say? But can I be honest, Reader, about one of the most common traps I see new bakers fall into? They’re told that if they want to build a profitable cake business, they have to: 💸 Cut costs 📦 Use premixes and store-bought...

about 1 month ago • 2 min read

[LIVE] 5X your bakery success – even if you’ve been stuck for months

Let’s be real: if you’re feeling stuck in your bakery biz even though you’re trying everything—you’re not alone. You’re following all the advice… ✨ Posting daily 📸 Investing in photos 👀 Watching trends 💸 Even running discounts… …but nothing’s really changing, right? Here’s the truth no one else is saying: You might be giving 200% to the wrong things. I know, because I did the same. And it wasn’t until I stopped guessing and started focusing on the right growth levers that everything shifted....

about 2 months ago • 1 min read

Madeleines on a rack, and batter in a pan.

👉 Even after 10 years… this STILL happened! (and it’s normal)

Over the previous emails, I revealed 10 gifts and now that the 10 day celebration is over, I want to share something that might shock you- I still struggle with the same things as you! Can I tell you something Reader, like a very honest thing as a fellow small business owner? I just wrapped up my BIGGEST ever 10-day celebration at Redolence — unbelievable discounts, never-seen-before gifts, SO much heart poured into every offer. But guess what? 👉 Some people STILL asked for “even more”...

about 2 months ago • 2 min read

⏰{1 DAY LEFT}Is this REALLY for you?

Still wondering if now is the time to say YES to your baking dream? Then let me show you what I’ve seen in just the last 10 days: ✨ Women signing up scared—but excited. ✨ Learning fast. Asking questions. Baking better than ever. ✨ Sharing their first orders, their first sales, their proudest creations. Magic is happening inside my DMs right now. And it’s all because they said YES. So if you’ve been thinking… ❓ “I just don’t think I can afford this…” Let me break it down for you: 💳 The cost is...