Reader, does this sound familiar? "Shit, I can't post this, my aunt will judge me"

You’re SO ready to grow your baking biz, but the minute you think about posting a reel or sharing your offer—you freeze.​
You’re not scared of failing, you're scared of what your cousins or old classmates will think.​
Every caption, every video of yourself, every promo idea feels “too much” when you imagine who’s watching.

If so, these feelings are often caused by ONE big thing:
​The fear of judgment from people who were never your audience to begin with.

Let’s be real. This was my biggest block when I started 10 years ago too. Lucky for me, 10 years ago online competition wasn't this much....but that also meant that it was not common for people to post anything other than FB-style family pics! 🤡

My struggle was not the baking. Not the biz setup.
But worrying if my college group chat would laugh at my "Buy this cake" post (reels were not a thing then hehe). 😵‍💫

Here’s the truth:​
✅ Haters don’t pay your bills.
✅ “Supporters” watching silently aren’t your dream customers.
✅ And most of them? Don’t actually care.
(If they do, it’s THEIR projection. Not your problem.)

But you CAN shake off these feelings, pinky promise!!
Here are my go-to steps to get you unstuck:

✨ Post the reel. Post the offer. Even if your voice shakes. You will feel confident ONLY when you start.
✨ Use the “Trial Reels” feature to ease into it—only non-followers will see it.
✨ Focus on the people you're here to serve, not the ones judging from the sidelines.
✨ Remind yourself: It’s not about looking “cool,” it’s about showing up for your goals. It does NOT have to be perfect.
✨ And if it helps—pretend you’re speaking to a stranger who needs what you’re offering.

Give these a go and watch the shift they create.
Confidence builds with action, not overthinking 💪

And hey, if you’re craving more support, a roadmap, or just a room full of cheerleaders—my 90 Day Biz Courses are literally designed for this moment. 💛

If you are JUST starting: https://redolencebakery.com/start-your-home-bakery-in-90-days/​

If you already started but need to skyrocket it: https://redolencebakery.com/90-day-baking-business-boost/​

THESE ARE SOOOO WORTH IT!

Reply below with ONE thing that makes you feel stuck right now, let me help you tackle it!

With love and sugar,
​Shubhangi​
​Redolence Baking School 🎂✨
Your eggless baking journey is just a click away! 🧑‍🍳✨