Recap: In my last email,I showed you *exactly* what every day, every week, every month inside BBA will look like...so one of you signed up and when I spoke with her? I sent her money back. After my email on Saturday, a home baker signed up for Baker’s Business Academy. She was excited, but when we spoke I realised something important. She had JUST started and was expecting to start manufacturing within 2 months and go international within 3. 🤯 And honestly? That’s not the pace I work with. I...
15 days ago • 4 min read
Recap: In my last email, I shared the lesson that cost me lakhs (you won't have to pay the same price), today, I want to show you *exactly* what every day, every week, every month inside BBA will look like! Let’s time travel for a second. You join Baker’s Business Academy today, end of August. Here’s what the next few months actually look like for you: Week 1 – You feel lighter already You log in, and there’s a plan. Your menu, prices, packaging: all mapped out. The guessing is over. You...
17 days ago • 2 min read
Recap: In my last email, I opened the doors to Baker's Business Academy (Reply to this email to see if you don't see it in your inbox I will share it again), today, I want to share the harsh truth behind running a home bakery. So doors to Baker’s Business Academy opened yesterday… and in just a few hours, 6 out of 25 spots are already gone. 🎉 If you’re still on the fence, I get it. Maybe you’ve been thinking, “Do I really need this? I already have a baking business…” But here’s what I want to...
19 days ago • 3 min read
Recap: In my last email, I shared the horror story that created Baker's Business Academy, today, doors open for you before the everyone else on this list! It’s here. 🎉 The day I’ve been dreaming about (and working on for YEARS). Baker’s Business Academy is officially OPEN… and because you’re on my VIP list, you get to walk in 24 hours before anyone else. 💛 That means: ✨ Founding-member pricing (the lowest it will EVER be). ✨ First dibs on the limited spots. Tomorrow, I’ll tell the world. But...
20 days ago • 2 min read
Recap: In my last email, I told you *exactly* what I would do if I were your biz buddy for 6 months, today I will be very honest about my own business and how I saw it fail! Let me take you back to 2015. I had just started my home bakery. The first two years? Cute little growth, small wins, some hope. But then… nothing. I hit a plateau that lasted YEARS. No new growth. No new ideas. I thought, “well, I’m self-taught, so I can just figure it out myself.” At the time, it even gave me a weird...
21 days ago • 2 min read
Recap: In my last email, we were talking about "doing" or "dreaming", today, I want you to know *exactly* what I would do if I were your biz buddy for 6 months! I was just thinking about this the other day… what if I literally sat next to you for 6 months and we worked on your bakery together like actual business partners? Like, imagine us meeting at a café every month with coffee in hand, your notes and my laptop out, and going line by line through your business. What’s working, what’s not,...
25 days ago • 2 min read
Let’s talk about something every home baker dreams of... ✨ Those long, detailed reviews that make people want to order from you immediately. You know the kind: 💌 A full paragraph about how soft your cake was 💌 How the packaging made them smile 💌 How their guests couldn’t stop raving about it The kind of review that sells for you. Now here’s the truth from my 10+ years of selling bakes 👇 Barely 10% of people leave reviews like that. So if you’re wondering why you’re not getting them, it’s not...
26 days ago • 2 min read
Recap: In my last email, dropped MAJOR DETAILS for my upcoming Baker's Business Academy, today, I want you to have a calm day- whether you choose to dream or DO. When I first started my home bakery, I had two very different kinds of days.🌞 ⚡Some mornings I would wake up in “go mode”: ready to bake, post on Instagram, tweak my menu, and figure out how to get more orders. 🌬️Other days I would sit with my coffee, scroll through beautiful cake photos, and dream about what my life could look like...
about 1 month ago • 2 min read
Recap: Last week, I told you how to grab more hamper orders, today I want to share 3 important key factors you must have sorted in order for a long term successful home bakery. If you want your baking business to actually work, Reader — I mean consistent orders, prices you’re proud of, and a brand people remember — there are 3 things I’ve learned are non-negotiable. And I’ve seen this across 10+ years as a home baker and now coach to 700+ bakers — skip even one of these, and it’s the...
about 1 month ago • 2 min read
