Why I refunded a baker who joined BBA 💔


Recap: In my last email,I showed you *exactly* what every day, every week, every month inside BBA will look like...so one of you signed up and when I spoke with her? I sent her money back.

After my email on Saturday, a home baker signed up for Baker’s Business Academy. She was excited, but when we spoke I realised something important.

She had JUST started and was expecting to start manufacturing within 2 months and go international within 3. 🤯

And honestly? That’s not the pace I work with. I don’t specialise in that. And in my heart, I knew I wasn’t the best person to help her.

So I refunded her full fees, wished her luck, and told her straight up: your goals need a different mentor than me.

Because here’s the thing 👇
I would never let anyone inside BBA unless I truly believe I can help them succeed. Your success = my success.

I’m not here for “just a sale”. I’m here to see you grow. 🌱Seeing you not get the benefit Baker's Business Academy is designed for would hurt me more than it could hurt you.

And if you’ve been thinking of joining BBA but still have some questions in your head… let’s answer them right now.

💭 Q: I already have a business, will this even help me?
✅ YES. BBA isn’t just for beginners. If you’re stuck with inconsistent orders, undercharging, or not sure how to grow, this is for you. Every month I’ll review YOUR bakery and help you tweak, plan, and grow. BBA is perfect for bakers at ANY level as all my strategies are TAILOR MADE FOR YOU!

💭 Q: What if it’s my off-season? Won’t this be wasted?
✅ Nope! Those months are perfect for strengthening foundations: pricing, menu, branding, content, systems. So when the festive rush comes, you’re ready and calm instead of panicked.

💭 Q: But is now the right time? I have something coming up!
💌It’s as perfect as it gets. There will ALWAYS be something. Always an upcoming event in the family, uncertain life, hectic work week, trips...life goes on and I want you to see how Baker’s Business Academy helps you navigate even these circustances, because what’s the fun in using this support in “normal” circumstances?😅

If you choose to say YES now, you get to make THE BEST USE of these festive opportunities! {AND get a taste of what “off seasons” look like and how to navigate your biz through that”🫂}

💭 Q: Is the cost justified? I don’t think I can afford this.
✅ Let’s be honest. 6 private calls with me alone would cost you ₹9,000. Social media strategists charge ₹20k/month. Here you get ALL my courses, 6 months of coaching + coworking, tools, templates, community, and my personal support- ALLLL for just ₹8,000 (or less if you already own biz courses). That’s less than 1 bulk order.

P.S- You can pay it in 3 installments for Rs2700 each

💭 Q: Do I get a certificate?
✅ Yes 🎓 but honestly? You get something even more important. A certificate won’t pay your rent. A business that runs smoothly and profitably will. And that’s exactly what you’ll build inside BBA.

💭 Q: I already invested in other courses and haven’t implemented them. Should I still join?
✅ YES. Because this isn’t “just another course”. This is where implementation finally happens. With monthly coaching and accountability, you won’t fall behind again.

💭 Q: Can I just get Branding 101?
✅ Branding 101 is a HUGE course inside BBA, but branding alone won’t grow your bakery. Inside the Academy, we tie your branding to pricing, menu, marketing and customer loyalty so you build a bakery that screams YOU and attracts premium clients.

💭 Q: Can I wait and join next month?

✅ Sadly, no. Doors close in just a few days, and there are only 25 seats. Once they’re gone, you’ll wait 6 months and the price will be higher. If you want Diwali and Christmas 2025 to look different, now is the time.

💭 Q: Will this fit with my values? I’m not a hustle-all-day person.
✅ SAME. I built this for women who want balance and calm. We’ll grow your bakery in a way that feels good and fits your life, not drain it. That means you don't HAVE to fit into anybody else's mould or idea of success. This is 100% tailored to YOUR goals and YOUR life!

💭 Q: What if I already own some of your biz courses?
✅ Then you pay less 🥳 Example: if you bought Pricing 101 for ₹1299, that comes off your Academy fee. You never pay twice.
JUST SOME EXAMPLES:
👉If you have my Start your home bakery + pricing 101+ Home bakers guide to stalls? You pay just ₹5041 OR 3 x ₹1680 on Installments
👉If you have my all 4 of my biz courses? You pay just ₹4211 OR 3 x ₹1404 on Installments

I wouldn't let you join BBA if I don't know 100% that this is for you. Reply to this email if you have *ANY* doubts to discuss if BBA can help or not! I promise 100% honesty!

✨ And just so you know this level of support is priceless. If I had BBA when I started, my 10 years of struggle could’ve been cut down to 2. That’s how powerful this is.

So Reader, my promise is this: if I don’t think I can help you, I will never take your money.

But if you’ve been waiting for the push to finally take your bakery seriously, this is it. Like I said, there will ALWAYS be something going on...but with BBA you can navigate even these circustances, because what’s the fun in using this support in “normal” circumstances?😅

⚡ Only 11 spots left.
🎉 Doors close soon.
💛 Join now and let’s build a bakery you’re proud of.

{IF YOU HAVE MY BAKING BIZ COURSES, PLEASE MESSAGE ME FOR YOUR DISCOUNT}- Click here for that

Always rooting for your success,
Shubhangi
Redolence Baking School 🎂✨

P.S. Just like I refunded that baker because I wasn’t the right fit, I’ll never let YOU inside unless I’m sure I can help you succeed. If you’re in, I’m all in.

D 525, Sector 17, Vasundhara, Ghaziabad, UP 201012
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Redolence Bakery and Baking School

Learn the art🎂 , science🔬, and commerce💰 of eggless baking to:🍪Become the best baker👩‍🍳Establish your home bakery🚀Skyrocket sales🏅10+ yrs

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