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Learn the art🎂 , science🔬, and commerce💰 of eggless baking to:🍪Become the best baker👩🍳Establish your home bakery🚀Skyrocket sales🏅10+ yrs
Recap: My last email was an open invite to an exclusive coworking session! Today I want to answer a pressing question you might have about hampers (this will save you so much money). How many hampers do I even make this year? I know it comes with two fears pulling you in opposite directions. 🙋♀️ Buy too many, and your money's sitting in boxes in your home, waiting on orders that might not come till next year. 🙋♀️ Buy too few, and you sell out in week one, watching people slide into your DMs...
In my last email I talked about couverture vs compound and so much more about chocolate, today let's talk about the reality of "launching trending products". I want to tell you about the year I stopped launching new products entirely, Reader. Why? Because I did the math and it scared me. 😬 Every trending item I launched after a weekend full of testing something I saw getting ALLLL the attention on Instagram? I added it all up: what I had spent vs what those products had actually made me back....
In my last email I talked about getting more detailed reviews from your customers, today I want to talk about something that has been sitting with me for a while now. Hey Reader, "My brownies come out perfect sometimes and not the other times- I have no idea why." "I used the exact same recipe and it just didn't work this time." "I think my oven is the problem." I hear versions of this ALL the time in my Instagram DMs and WhatsApp messages. And what bothers me is not the question itself. It...